Saturday 19 October 2013

Content marketing milestone

I have put together couple of what I feel are the most significant developments that have rocked the Content Marketing industry.

1- 2004:Microsoft launches the first major corporate blog



Born from the unintentional efforts of Microsoft engineers, Channel 9 became an immediate success. Today, the video blog still goes “in the trenches” to cover what Microsoft engineers and creators are working on that are of interest to the company’s followers.


2- 2007: Red Bull develops The Red Bulletin

Red Bull, the media company that just happens to sell energy drinks, launched its official magazine, which now has over 5 million subscribers. How’s that for a content asset?

Content marketing’s future keeps progressing at the speed of light..!





No comments:

Post a Comment